Most early-stage founders fail not because they lack drive, but because they're building on assumptions they've never tested. They move fast in the wrong direction spending months on product before confirming there's a real problem worth solving, or pitching investors before their business model holds up to basic scrutiny.
Startup.Ready. is an AI-powered assessment platform that scores early-stage startups across six foundational pillars: Founder, Problem, Market, Business Model, Go-to-Market, and Financial. In about 20 minutes, founders get a structured readiness score that identifies exactly where their startup is strong and where the structural gaps are, before those gaps become expensive mistakes.
The platform doesn't just tell you what's wrong. It tells you what to fix first and why it matters at your current stage. Founders who complete the assessment report shifting their focus from building to validation, which is often the single most important mindset shift in the early stage.
Startup.Ready. was built by Dr. Shaun Digan, PhD in Entrepreneurship and author of Persuade (Wiley, 2021), with 15 years of experience advising early-stage founders. The platform is also used by accelerators, innovation hubs, and university entrepreneurship programs that want a structured, repeatable way to evaluate and develop their cohorts.
If you're a founder who wants to know whether you're actually ready, not just whether you feel ready, this is built for you.





